Via American Minds
I have been watching a truly curious phenomenon over the past few days.
Our ad specifically focuses on how the Equality Act would impact Title IX and women’s sports. Give it a listen and you will hear the following:
All female athletes want is a fair shot at competition. At a scholarship. At a title. At victory. But what if that shot was taken away by a competitor who claims to be a girl but was born a boy? Senator Gary Peters and Joe Biden support legislation that would destroy girls’ sports. They call it Equality. Really? That’s not fair. Not fair at all. Vote against Gary Peters and Joe Biden. They’re too extreme for Michigan. Watch On Youtube
Following our release, two left-wing activist groups—the Human Rights Campaign and GLAAD—condemned the ad and called on Facebook to remove it from their platform, labeling it “deceitful” “misinformation.” Media Matters also threw a fit. But rather than trot out the “misinformation” trope, they opted for a different tactic from the well-worn Stalinist playbook: they called our ad “hate speech” and proceeded to lament the fact that it had “earned more than one million impressions in just one week.”
We at APP suspect it was not a coincidence that shortly after the Media Matters tweet, we started hearing from the so-called “fact checkers.” On Tuesday morning, PolitiFact published one of these “fact checks.” In it, the author stated: [APP PAC’s] specific criticism is that allowing transgender girls and women to compete on the basis of their gender identity would create an uneven playing field for student athletes and ultimately end girls’ and women’s sports. That’s a prediction we can’t fact-check ” (emphasis added).
Unfortunately for the Human Rights Campaign, GLAAD, Media Matters, and all the other activists of our censorious ruling class, PolitiFact wasn’t able to rate the ad as “false” or “mostly false.” In fact, they didn’t rate the ad at all. So we’re done here, right?
Not So Fast
Oh, no. That’s not how this works. Despite PolitiFact’s inability to identify factual problems with the ad or ways in which it was misleading, Facebook decided to take matters into their own hands. On Tuesday morning, Facebook slapped a warning label on our ad, urging our target audience that the ad wasn’t providing enough context.
By Tuesday night, Facebook had removed the ad entirely. The justification? Previously, Facebook had indicated they would take down ads that failed to pass a fact check from one of their “independent” fact checkers. Obviously APP’s ad passed the fact check, which PolitiFact admits. So Facebook added a brand new category to justify taking down demonstrably truthful political ads like ours: “Missing Context.”
This is Not a Drill
But let’s get real. We all know that’s not going to happen. Biden’s ads are up. Ours are down. And there’s a reason for that.
This new “Missing Context” label is a way for Facebook to interfere directly in our elections with yet another thin pretense of “objectivity.” The arguments of favored activists and the woke ideology of the ruling class are redefined as needed “context,” toward which political advertisements are forced to bow in order to be deemed truthful.
This wasn’t a fact check. This was an ideology check. Are we to start airing our opponents’ arguments in full in our paid advertising? “The Equality Act would destroy women’s sports—yes—but also, some people say that women can have penises.”
And let’s be honest: there’s a more pressing reason for Facebook to remove our advertisement. The Left was absolutely terrified of it, and for good reason: it was working. As Media Matters pointed out, we were getting millions of impressions. We were targeting key swing voters in Michigan, perhaps the most important state for President Trump to win in November.
But that’s all for naught now. We’ll produce a new ad, and Facebook will reject that one, too. Maybe Politifact can write it for us. . . . Full Article by Jon Schweppe at American Minds